Disney’s commodification of Mulan is but one chapter in the long history of ideological appropriation that the fabled Chinese heroine has undergone, especially at home. Where Comes Mulan reexamines a legend through the intersectional lens of capitalism, cultural nationalism and gender politics. Mulan, the Chinese folk heroine who fought wars disguised as a male warrior, became something of a cultural-commercial gold mine in the late 20th century, featuring in countless films, books, TV series and video games. Riding on this success, the Huangpi district in Wuhan, China, Mulan’s purported hometown, has refashioned itself as a tourist destination for all things Mulan.