Living Lessons in the Museum of Order examines the carceral logics of the Orca Encounter at SeaWorld San Diego and the “Doing Time” tour of the former Alcatraz prison in the San Francisco Bay.
Alcatraz is part of a larger industry of prison tourism that treats prisons and jails as real-life haunted houses. Through an immersive audio tour with stories from prisoners and guards, “Doing Time” reinforces racist beliefs that police and prisons “keep us safe.” Gently challenging this narrative, Alcatraz has recently hosted art and educational exhibitions that question the prison industrial complex. Likewise, Alcatraz’s buildings are permanently marked with evidence of Indigenous resistance to settler colonialism during the Occupation of Alcatraz from 1969 to 1971.
In contrast to the empty prison cells and crumbling buildings at Alcatraz, SeaWorld is full of marine life in above ground tanks with see-through walls. Under pressure from activists and exposés on the cruelty of their practices, SeaWorld’s marketing focuses on their habitat conservation and animal rescue efforts, as well as hyperbole about how their scientific research and education materials help marine animals – both captive and wild.
Juxtaposing original 16mm footage, promotional VHS and 16mm footage, and analog video feedback, Living Lessons in the Museum of Order explores the tensions between public fantasies and exploitative practices, as well as between rhetorical and cultural changes, within the two California entertainment empires.