Tapping into cable because of his lousy reception, Mike gets more than he bargained for as he unwittingly becomes trapped in the medium—the “star” of his own cable TV show. Due to an incomprehensible mishap, Mike’s rewired TV now transmits his image to the world; the observer has become the observed. Turning the tables on viewership in a way that reflects the banality of television, Smith touches on identification with television, and the manner in which television re-presents our world back to us.